AMBER MULTICULTURAL MARKETING
Hispanics • African Americans • Asians
The changing demographic profile in the United States emerging from sharp increases in multiethnic minorities presents new marketing challenges for all industries. The Amber Multicultural Marketing provides marketing research, marketing communications and event management for diverse cultural groups and subgroups, including Hispanics, African Americans and Asians.
The Amber Group is staffed with bilingual professionals including diversity experts, analysts, facilitators and interviewers. Our multiethnic staff is adept at designing studies, conducting in-depth interviews, solving problems and creating actionable recommendations from research results. Our projects are designed to educate our clients on the idiosyncrasies, traditions and lifestyles of various ethnic and cultural groups while creating additional marketing opportunities. Our staff has extensive experience in conducting medical marketing studies among diverse ethnic groups for pharmaceutical clients.
Partial List Of Multicultural Studies
Asthma HIV/Aids
Arthritis HRT
Breast Cancer Hypertension
Birth Control Migraine
CKD Osteoporosis
COPD Prostate Cancer
Depression Psoriasis
Erectile Dysfunction Sickle Cell
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